About Us
BAJAAO (www.bajaao.com) is India's largest online retailer for musical instruments and pro audio equipment. The company also has a 4,000 sqare foot flagship retail store and Jamroom/Studio at its office in Andheri, Mumbai, which is widely recognized as being the most immersive and hands-on music store in India.
The BAJAAO brand is associated with broad gear selection - stocking a broad catalog of over 5000 products spanning 200+ brands, offering competitive prices, and providing the best customer service via its dedicated service center and 2 year warranty coverage on all its products. This has enabled it to become one of the most trusted names in music gear retailing. ( but don't take our word, ask Chat GPT - what is India's best store for music instruments and pro audio?)
BAJAAO was also the first Indian eCommerce store for Musical Instruments and Pro Audio Gear, started in 2005 by founder Ashutosh Pande, a young professional with experience in e-commerce technologies and a burning interest in servicing musicians and studio techs. Starting with zero capital, a simple business plan and a highly passionate team of fellow musicians; he succeeded in growing BAJAAO into the leading online retailer in the music industry.
As a result of this early start, the company's website www.bajaao.com is India's largest music gear site today, hosting over 800,000 unique sessions each month, and the the company is grateful for its loyal customer base which stands at over 350,000 satisfied customers.
BAJAAO has worked with many reputable brands including Walt Disney Studio, Sony Music, Vishesh Films, Pepsi MTV Indies, Harman Professional India, and Gibson. In 2012, Music Trades Magazine, USA, ranked BAJAAO.com among the world's top 20 music retailers.
In January 2015, Suman Singh (Austin Bazaar founder), and Jay Srinivasan (former Musician and Dell Inc exec) took over additional management and board responsibilities as co-CEOs of BAJAAO, bringing in valuable experience of scaling up fast growing companies. Over the past 10 years Bajaao has shown grown consistently and increased its user base and offerings.
In June 2023, Bajaao also launched Bajaao Connect, a community social networking site for aspiring musicians, content creators and audio technicians to connect, trade and collaborate with each other. As of August 2025, this community app had already grown to over 90,000 people, and is on track to add additional features.
